Royal Hummingbird logo

Who We Are

“Legends say that hummingbirds float free of time, carrying our hopes for love, joy, and celebration. The hummingbird’s delicate grace reminds us that life is rich, beauty is everywhere, every personal connection has meaning and that laughter is life’s sweetest creation.”

– Papyrus

We could do an “About Us” page full of facts about how long we’ve been in Lubbock and where we’re located, but we think you should know more than that.


We are a local, woman-owned Fine Jewelry Store Officially licensed by Texas Tech, TTUHSC, LCU, West Texas A&M, and most recently, UT Permian Basin for custom college ring designs for men and women. We are bridal jewelry experts and your source for jewelry brands you won’t find anywhere else.

We’re a part of your community – people you’ll see at the grocery store, church, or out enjoying our great Lubbock restaurants. We know that our West Texas community deserves the hospitality our Hub City is known for, but with big city selection, quality, and service.

We want to be your personal jeweler for life, and while you can’t pick your family, you can choose your jeweler!


Meet Your Hummingbirds

Susan
Susan-Designer/Owner

Our Owner/Designer Susan has been a member of the Lubbock business community since she moved here in 1994. She is GIA educated and a GIA Diamonds Graduate and will complete her Graduate Gemologist credentials through GIA by the end of 2023.

Susan is a mentor and has been a project business with the SBDC in partnership with Texas Tech to offer students a chance to work with a local small business to solve problems. She is a recipient of the SBDC Small Business Person of the Year Award, the State of Texas Governor’s Small Business Award, and a Leadership Lubbock Graduate.

Susan enjoys golf, martial arts (where she met her husband), fishing, most 4-legged creatures, music, and mentoring young entrepreneurs. She started custom designing jewelry in 2015 after becoming aware of CAD (computer-aided design) software during her time as a sponsor of the Llano Estacado RoboRaiders Robotics team.

Sharron is our store manager and a true west texan. She is also the salesperson who sold Susan and her husband their wedding rings 18 years ago. You know her, you love her and we love that she is a part of our Royal Hummingbird family.

Image coming soon

Images coming soon

The newest members of our team started as small business interns from the Texas Tech Retail Management Program. We were so impressed with them that we hired them both!

Mallory is our Social Media Coordinator. You see her work daily on our Royal Hummingbird Facebook and Instagram pages. Sarah is our Inventory Specialist and Small Business Apprentice with aspirations of owning her own small business in the future.

Both Mallory and Sarah are responsible for this sweet website, and you will meet them in their capacity as knowledgable Sales Associates when you visit. Small business people wear lots of hats, and they are amazing.

Their smiles are infectious, their kindness a joy, and their knowledge of all we have to offer is abundant!